How can we communicate with parents? (Brainsteering)


Internet
  • Facebook
    • Advertising
    • Chain letters
  • YouTube
    • Advertising
    • Educational videos
  • Spotify
  • Advisories on internet shopping
  • Infographics
  • Online news articles
  • Twitter
  • Tumblr

TV
  • Feature the issue in popular soaps
  • Talk about the issue on current affairs shows
    • Needs to be factual
    • No overdramatisation
    • A certain amount of fear mongering may be useful in prompting action from parents
  • Documentaries
  • Feature the issue in kids' shows
  • Ratings advertisements mention that the code of practice applies to video games as well

Physical Media
  • Fliers in mailboxes
  • Door-knocking
  • Surveys
  • Parent-teacher interviews
  • Parent committee through the school
  • School sends notes home about it
  • Stores advertise the ratings system
  • Teach parents how to discipline their children to resist tantrums
  • Parent-Child counselling, allowing the child to talk without their parents present with guarantee of confidentiality